
Originally Posted by
Irontiger
ATi tends to clock a lot higher, and still remain conservative in their factory settings. If they ran bigger chips with more parallelism, they'd be hotter, consume more power and be slower. I think (and I think they've said this themselves) that's the key to their success. Build it smaller, run it faster, sell it cheaper.
It's impossible to say which architecture is more efficient, because there are far too many variables between them which can't be tested on common grounds. I doubt that ATi even worries too much about what they need to do to beat NV, because they typically ship products that run somewhat slower, but are appealing in other ways.